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Tips To Help You Design Your Website
The internet has grown extensively over the past few years. Nowadays, it is almost impossible to run a business without creating an online presence. This is unless you are part of the highly specific niches. However, for most people, they need to have more than only a website. For most of the modern businesses, you have to start with a website. You will need a social media presence, a targeted audience, and a mobile presence. For a start, a website is just okay. Read on to know what you need to have in mind before you have a web design done.
It is vital to have a mobile presence. Many users use tablets and mobile devices. Ignoring the mobile capability will mean that you end up locking a lot of potential customers. A site that has the availability of mobile is a great start. Choose a design that is optimized for mobiles. A site needs to be usable and have a great look. Ensure that you change the site to fit mobile users by getting rid of the autoplay video found on the homepage. You should instead provide versions that are streamlined on the navigation bars.
Also, consider the theme that you wish to go with. Theme or image is vital when it comes to web designing. It is advisable you check sites of some of the biggest brands like Apple, Nike, and Coca-Cola. You will see that they have different branding images. Browse various websites and you will notice that you will not confuse one site for another. Ensure you come up with a theme that is unique to your business.
Ensure you know your purpose for the website. It will depend on how established you are in what you do. There are brands that come up with websites that have only information and contacts. Others sell products, inform and connect. You have to know your purpose before designing your website. Videos that open slowly will not interest customers, and you will not get more sales. Also, a site that is aimed at providing information for customers should not just have a product list and check out page only.
Ensure that the website is user-friendly. It needs to be easy for a customer to get what they want. It can be frustrating for a user to keep looking deeper to find what they need from your website. It should be easy to navigate for the purpose of attracting users.
Additionally, pay attention to the domain name. It needs to be useful as well as relevant. It is wise to use your brand name. Consider owning the domain name of your brand if you want to use a different name. Leaving it means it may be used by damaging or competing sites which can end up damaging the image of your brand to users.